Sunday, 31 August 2014

DIESEL - Flagship party Jing´An Kerry Center

This Week, during Vogue Fashion Night out I celebrated Diesel´s  new fall/winter collection for 2014 inside their flagship store, Jing´An Kerry Center. 
 As always its nice to preview any collection before it launches to be able to get a closer look on all the pieces before anyone else snaps them away. Among my favourites for this season were definitely the black heeled mens inspired shoes (picture below), but I would also kill for one of their bomber leather jackets. The night had a cool vibe to it, surrounding rock and roll. There were refreshments with personal characteristics, finger food not as what we are used to see, an edgy dj and to top it there was a live band performance to kick of the party.
We also did a fun outdoor photoshoot for their #DenimOutlaws108# campaign that will be displayed 24/7 at skywalk of Jing`An Kerry Center 

DEADLY delicious chocolate rolls shaped as cigars
My good friend and blogger Christopher, you can follow him on weibo here

Many thanks to superpress for inviting me
More pictures and more details later 

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